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The Watchtower Reprints, December 15, 1903, p. 3290
"Éespecially when we remember that all of these glories and blessings and privileges are ours because of the great redemptive work accomplished by him whose entrance upon the work is celebrated by Christmas day. Although we cannot agree that this is the proper day for celebrating the birth of our dear Redeemer, but must insist that it was about October first, nevertheless since he did not intimate his desire that we should celebrate his birthday it is quite immaterial upon what day that event, of so great importance to all, is celebrated. Upon this day, so generally celebrated, we may properly enough join with all whose hearts are in the attitude of love and appreciation toward God and toward the Savior."
The Watchtower Reprints, December 1, 1904, p. 3468
"Even though Christmas day is not the real anniversary of our Lord's birth, but more properly the annunciation day or the date of his human begetting (Luke 1:28), nevertheless, since the celebration of our Lord's birth is not a matter of divine appointment or injunction, but merely a tribute of respect to him, it is not necessary for us to quibble particularly about the date. We may as well join with the civilized world in celebrating the grand event on the day which the majority celebrate - 'Christmas day'."
The Watchtower Reprints, November 15, 1907, p. 4094
"It might interest you to know that we are already offering the books for 'Christmas gifts.'"
The Watchtower, December 15, 1926, p. 371
"Student of the Scriptures also know that the birth of the babe Jesus did not take place in December; yet because of the general belief upon this point by most people, it seems to be an appropriate time to speak the truth concerning his birth and the purpose thereof. The Scriptural testimony, supported by extraneous facts, shows that the birth of Jesus occurred approximately October 1 st . The event is so important that it is always appropriate to call it to the minds of the people, regardless of the date."
The Watchtower, December 15, 1979, p. 5
"It is clear, therefore, that Jesus was not born on December 25. Rather, the available evidence points to about October 1 of 2 B.C.E. Hence, celebrating his birth through Christmas observance on December 25 is totally inappropriate for those guided by the Holy Scriptures."
The Watchtower, December 15, 1983, p. 7
"We all need to face up to the fact that Christmas and its music are not from Jehovah, the God of truth. Then what is their source? Reason should suggest that they are from someone whose sole aim now is to mislead as many people as possible. The Bible tells us that this is the goal of Satan the DevilÉYes, Satan the Devil can ingeniously make Christmas music appear to be of God and the singing of it a Christian duty that honors Him and His Son. In reality, it does just the opposite."